Terms and Conditions

These Terms and Conditions govern the use of PostLoom, a software-as-a-service platform that helps creative agencies plan, approve, schedule and post content on behalf of their clients.

Last updated: 9 September 2026. This document is provided in English only; where a translation is offered, the English version governs.

1. Acceptance of these Terms

These Terms and Conditions (the "Terms") form a binding agreement between the entity or person that registers for or uses PostLoom ("you", the "Customer") and PostLoom ("PostLoom", "we", "us"). By creating an account, accepting an invitation, ticking the acceptance box at login, or otherwise accessing or using the Service, you confirm that you have read, understood and agree to be bound by these Terms and by our Privacy Policy.

If you are accepting these Terms on behalf of a company or other legal entity, you represent that you have the authority to bind that entity, and "you" refers to that entity. If you do not agree to these Terms, you must not use the Service.

2. The Service

PostLoom (the "Service") is a multi-tenant web application, with an optional companion mobile application, that provides content planning, internal and client review and approval workflows, version history, scheduling calendars, a manual posting workflow, task management, extras and edits reporting, a media library and optional time-tracking integrations for creative agencies and their clients.

PostLoom does not publish content to social media platforms on your behalf. Posting to any platform is always performed manually by you, and you remain solely responsible for what you publish, where, and when.

We may add, change or remove features from time to time as described in section 11.

3. Accounts and eligibility

To use the Service you must be at least 18 years old and capable of entering into a binding contract. Accounts are provisioned by PostLoom and users are added by invitation from an account manager. You must provide accurate, current and complete information when registering and keep it up to date.

You are responsible for maintaining the confidentiality of your login credentials and for all activity that occurs under your account. You must notify us promptly at the address in section 20 if you become aware of any unauthorised use of your account. We recommend enabling two-factor authentication, which the Service supports.

The Customer is responsible for all users it invites to its account, for the permissions it grants them, and for ensuring that each user complies with these Terms.

Every user seat on the Service is for one named individual. Login credentials must not be shared, and a single user seat must not be used by more than one person, whether simultaneously or in rotation. Seats are per named user; where a member of your team leaves, you may deactivate their seat and invite a replacement, but you may not operate a "shared" or "generic" login that is used by several people.

Account sharing is a material breach of these Terms. Where we reasonably believe that credentials are being shared, we may suspend the affected user, require the Customer to purchase additional seats, and/or terminate the account in accordance with section 17.

5. Acceptable use

You agree to use the Service only for lawful purposes and in accordance with these Terms. In particular, you must not, and must not permit any user or client portal user to:

upload, store, share or distribute any illegal content, or any content that you do not have the right to use;
upload or distribute content that infringes any copyright, trade mark, right of privacy or publicity, or other intellectual property or proprietary right of any person;
upload or distribute content that is defamatory, harassing, threatening, hateful, discriminatory, obscene, or that incites violence;
upload or distribute any content that sexualises or exploits minors, or any other form of sexual exploitation or abuse material — we will report such content to the relevant authorities;
upload or distribute malware, viruses, or any code designed to disrupt, damage or gain unauthorised access to any system or data;
attempt to gain unauthorised access to the Service, to other customers' accounts or data, or to the underlying infrastructure;
probe, scan, reverse-engineer, decompile or otherwise attempt to derive the source code of the Service, except to the extent permitted by applicable law;
use the Service to send spam or unsolicited communications, or to abuse the magic-link, invitation or notification features;
use automated means to access the Service in a way that places an unreasonable load on our infrastructure, or circumvent any usage limits or security measures;
resell, sublicense or otherwise make the Service available to third parties other than your own clients through the client portal features provided for that purpose; or
use the Service in any manner that violates applicable law, including data-protection, advertising, consumer-protection and export-control laws.

We may investigate suspected violations and may remove content, suspend users or accounts, and cooperate with law enforcement where we consider it appropriate.

6. Customer Content and ownership

"Customer Content" means all text, images, video, audio, documents, brand assets, comments, login handles and other material that you or your users or client portal users upload to, or create within, the Service.

You retain all ownership rights in your Customer Content. PostLoom claims no ownership of it. You grant PostLoom a worldwide, non-exclusive, royalty-free licence to host, store, copy, process, transmit, display, generate derivative renditions of (such as thumbnails, previews and video poster frames), back up and otherwise use Customer Content solely to the extent necessary to provide, secure, support and improve the Service and to comply with the law. This licence ends when the Customer Content is deleted from the Service and from our backups in the ordinary course.

You represent and warrant that you own or have obtained all rights, licences, consents and permissions necessary to upload and use your Customer Content on the Service and to grant the licence above, and that the Customer Content and its use do not violate section 5 or any applicable law.

PostLoom may, without prior notice, remove or disable access to any Customer Content that we reasonably believe violates these Terms or applicable law, or that is the subject of a credible complaint. We will inform you of such action where lawful and practicable.

Platform login records stored in the Service are limited to usernames, handles and notes; the Service is not designed to store platform passwords and you must not store passwords in it.

7. Client portal users

The Service allows you to give your own clients ("Client Portal Users") access to a client portal in order to review, comment on, approve and download content that you have shared with them. Access is granted through magic links and, optionally, a password set by the Client Portal User.

You are responsible for deciding which of your clients' contacts are granted portal access and for which projects, for the accuracy of their contact details, and for their conduct within the portal. Client Portal Users must comply with section 5. You must ensure that you have an appropriate lawful basis and, where required, consent to provide your clients' contact details to PostLoom for this purpose.

Client Portal Users receive only the content, comments and approvals that you choose to make visible to them. Internal comments are never shown in the portal; however, you remain responsible for what you share.

8. Subscriptions, fees, tiers and add-ons

Tiers. The Service is offered in subscription tiers (currently Free, Standard and Pro). Each tier has a monthly fee and a set of limits, which may include the number of team members (user seats), clients, projects per client, contracts, and the number of video and image content items that may be created per calendar month. The current tiers, fees and limits are those published by PostLoom or agreed with you in writing at the time of subscription.

Add-ons. Additional user seats and additional monthly video or image items may be purchased as add-ons, either on a recurring basis or as a once-off allocation for a specific month, at the prices published by PostLoom or agreed with you in writing.

Monthly limits. Item limits are counted per calendar month based on the number of content items created in that month, including items that are later deleted. Unused allowances do not roll over to following months. When a limit is reached, the Service will prevent the creation of further items, users, clients, projects or contracts of that kind until the limit is raised, the next month begins, or the account is upgraded.

Payment. Fees are quoted in US dollars unless otherwise stated; where a price is shown in another currency it is indicative and converted at a rate determined by PostLoom. Fees are payable in advance for each billing period by the method agreed with you. You are responsible for all taxes, duties and charges applicable to your subscription other than taxes on PostLoom's income.

Non-refundable. Except where required by applicable law or expressly agreed in writing, all fees are non-refundable, including where you downgrade, do not use the Service, or terminate before the end of a billing period.

Price changes. We may change our fees, tiers, limits and add-on prices from time to time. We will give you at least 30 days' notice of any price increase that affects your subscription by email or through the Service. Continued use of the Service after the change takes effect constitutes acceptance of the new fees. If you do not agree, you may terminate your subscription before the change takes effect.

9. Subscription expiry and suspension

Each paid subscription runs for the period agreed with you and expires on the date shown in the Service. If a subscription is not renewed by its expiry date, access to the account is locked for all users until it is renewed; the Customer Content is retained for the period set out in section 10.

We may suspend or restrict access to an account, a user, or specific content, with or without notice, where: fees are overdue; we reasonably believe that these Terms have been breached; we are required to do so by law or by a court or regulatory order; or continued access poses a security or legal risk to PostLoom, the Service or other customers. We will restore access once the issue has been resolved to our reasonable satisfaction.

10. Data, privacy and storage

Personal data. Our processing of personal data is described in our Privacy Policy. To the extent that PostLoom processes personal data on your behalf as a processor (or operator), you are responsible for ensuring that you have a lawful basis for that processing and for the accuracy of the personal data you upload.

Storage and delivery. Files and media uploaded to the Service are stored and delivered using Bunny.net (BunnyWay d.o.o.) infrastructure, and may be served through signed, expiring URLs. Application data is stored on servers operated by or for PostLoom. Data may be stored or processed in countries other than your own; we take reasonable steps to ensure that any such transfers are lawful.

Backups. We take routine backups of the Service database and stored files for disaster-recovery purposes. Backups are not a substitute for your own copies of important material, and we do not guarantee that any specific item can be restored on request.

Security. We implement reasonable technical and organisational measures to protect Customer Content, including encrypted secrets, hashed magic links, access controls and tenant isolation. No system is completely secure, and you acknowledge that you provide Customer Content at your own risk.

Export. During the term of your subscription and for 30 days after termination, you may request an export of your Customer Content and we will provide it in a reasonable, commonly used format within a reasonable time. We may charge a reasonable fee for exports that require significant manual effort.

Deletion. After termination or expiry of your account we will retain your Customer Content for 30 days, after which we may delete it from live systems. Copies may persist in backups for a further period until those backups are rotated in the ordinary course. We may retain information as required by law or for the establishment, exercise or defence of legal claims.

11. Availability, support and changes to the Service

We aim to keep the Service available at all times but do not guarantee uninterrupted or error-free operation. The Service may be unavailable during scheduled maintenance, of which we will give reasonable notice where practicable, and during unscheduled outages caused by events beyond our reasonable control.

Support is provided by email during normal business hours in South Africa. Response times vary by tier and by the nature of the request. We do not guarantee resolution of any particular issue.

We may modify, add or discontinue features of the Service at any time. Where a change materially reduces the core functionality you are paying for, we will give you reasonable notice and you may terminate your subscription, in which case we will refund any prepaid fees for the unused portion of your term as your sole remedy.

12. Third-party integrations

The Service can integrate with third-party services, including Harvest for time tracking. Such integrations are optional and are provided on an "as is" basis. Your use of a third-party service is governed by that provider's own terms and privacy policy, and PostLoom is not responsible for the availability, accuracy or conduct of any third-party service. Where an integration is unavailable, the Service may fall back to local-only behaviour.

You are responsible for the credentials and access tokens you provide for integrations, for keeping them current, and for revoking them when they are no longer needed. We store such tokens encrypted and use them only to provide the integration you have enabled.

13. Intellectual property

The Service, including its software, design, user interface, documentation, logos, trade marks and all related intellectual property rights, is and remains the property of PostLoom and its licensors. Subject to these Terms, we grant you a limited, non-exclusive, non-transferable, revocable licence to access and use the Service for your internal business purposes during the term of your subscription.

You must not copy, modify, distribute, sell, lease or create derivative works of any part of the Service, nor remove any proprietary notices. If you provide feedback or suggestions about the Service, you grant us a perpetual, irrevocable, royalty-free licence to use them without obligation to you.

14. Confidentiality

Each party may receive information that is confidential to the other, including Customer Content, pricing, business plans and technical information. Each party agrees to keep the other's confidential information secret, to use it only for the purposes of these Terms, and to protect it with at least the same degree of care it uses for its own confidential information, but no less than reasonable care.

These obligations do not apply to information that is or becomes publicly available through no fault of the receiving party, was already known to it, is independently developed, or is required to be disclosed by law or court order (in which case the receiving party will give reasonable notice where lawful). These obligations survive termination for three years, and indefinitely in respect of Customer Content and personal data.

15. Disclaimers and limitation of liability

To the maximum extent permitted by law, the Service is provided "as is" and "as available", without warranties of any kind, whether express, implied or statutory, including any implied warranties of merchantability, fitness for a particular purpose, title and non-infringement. We do not warrant that the Service will meet your requirements, be uninterrupted, timely, secure or error-free, or that any defect will be corrected.

PostLoom is not a party to any relationship between you and your clients and is not responsible for the content you or your clients create, approve, schedule or publish, nor for any consequences of publishing it.

To the maximum extent permitted by law, PostLoom and its directors, employees, agents and suppliers shall not be liable for any indirect, incidental, special, consequential or punitive damages, or for any loss of profits, revenue, business, goodwill, data or content, however arising and whether or not foreseeable, arising out of or in connection with the Service or these Terms.

To the maximum extent permitted by law, PostLoom's total aggregate liability arising out of or in connection with the Service or these Terms, whether in contract, delict (tort), statute or otherwise, shall not exceed the total fees paid by you to PostLoom in the twelve (12) months immediately preceding the event giving rise to the claim, or, for Free-tier accounts, USD 50.

Nothing in these Terms excludes or limits liability that cannot be excluded or limited under applicable law, including under the Consumer Protection Act, 2008 where it applies to you.

16. Indemnity

You agree to indemnify, defend and hold harmless PostLoom and its directors, employees, agents and suppliers from and against all claims, liabilities, damages, losses and expenses (including reasonable legal fees) arising out of or in connection with: (a) your Customer Content; (b) your use of the Service, or that of your users or Client Portal Users, in breach of these Terms or applicable law; (c) any content you publish to any platform using material from the Service; or (d) any dispute between you and your clients or any third party.

17. Termination

By you. You may terminate your subscription at any time by giving us notice at the address in section 20. Termination takes effect at the end of the current billing period, and fees already paid are not refunded except as set out in section 11.

By us. We may terminate these Terms and your account: (a) on 30 days' notice for any reason; (b) immediately if you materially breach these Terms and, where the breach is capable of remedy, fail to remedy it within 14 days of notice; (c) immediately for a breach of sections 4 or 5; (d) if fees remain unpaid 30 days after they fall due; or (e) if you become insolvent, enter business rescue or liquidation, or cease trading.

Effect. On termination, your and your users' right to access the Service ends; sections 6 (as regards the licence necessary for retention and deletion), 8 (as regards fees accrued), 10, 13, 14, 15, 16, 18 and any other provision that by its nature should survive, will survive. Customer Content is handled in accordance with section 10.

18. Governing law and disputes

These Terms are governed by and construed in accordance with the laws of the Republic of South Africa, without regard to its conflict-of-law rules. The parties will attempt in good faith to resolve any dispute arising out of or in connection with these Terms by negotiation between senior representatives within 30 days of written notice of the dispute. If the dispute is not resolved within that period, either party may refer it to the courts of South Africa, and you consent to the jurisdiction of those courts. Nothing in this section prevents either party from seeking urgent or interim relief from any competent court.

19. Changes to these Terms

We may revise these Terms from time to time. We will post the updated Terms on this page with a new "last updated" date and, for material changes, notify account managers by email or through the Service at least 14 days before the changes take effect. Your continued use of the Service after the effective date constitutes acceptance of the revised Terms. If you do not agree to the revised Terms, you must stop using the Service and may terminate your subscription in accordance with section 17.

20. Contact

Questions about these Terms, notices, data export requests and reports of content that violates section 5 may be sent to PostLoom at hello@postloom.net. We will acknowledge notices sent to that address within five business days.